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Honing in on User Engagement
By Chris Hislop // Published on Jan 09, 2017

Guys and gals. It’s 2017. With the new year comes a few moments in which we are able to take a thoughtful glance back at what got us to where we are in our current state. How are you doing? How’s life? How is your brand behaving from a digital perspective? Are your marketing efforts healthy, hungry, and pushing you down the right path into the future?

There are a lot of questions that come up in a moment of reflection. And this is a good thing. It’s important to constantly analyze what’s working and what isn’t. Periods of stagnation are not good.

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Tagged Under: Marketing + Business Advice
Maintain to Maintain. Harness the Full Potential of Your Website.
By Chris Hislop // Published on Jun 22, 2016

So you just launched your brand new website. Congratulations!

Now what?

If you’re not regularly updating your site with relevant, engaging content, your SEO score is taking a hit. Not sure what SEO is? Read this.

But that’s not where we’re going to place the focus today. No. Instead, let’s talk about maintenance. Maintenance? We talkin’ ‘bout maintenance?

Yeah, we are.

Maintenance? You mean, I have to maintain this thing? Why?

When it comes to websites, there is far more than what initially meets the eye....

Tagged Under: Business Advice + Marketing
16 Stats That'll Convince You to Implement Visuals into Your Content Marketing Initiatives
By Chris Hislop // Published on Feb 04, 2016

Okay people. We’re a month in to 2016. Time moves at a very rapid pace. The question: What have you done to aid in the facilitation of your New Year’s resolution marketing goals? We hope you’re well on your way to bringing those goals to fruition. If you’re still wrapping your mind around the next 11 months, here are 16 thoughts/ideas to get the visual side of your content marketing up to snuff in 2016.

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Tagged Under: Marketing + Business Advice

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"Many persons have a wrong idea of what constitutes true happiness. It is not attained through self-gratification but through fidelity to a worthy purpose. "
- Helen Keller